Charlie Greer – "Stop Selling – Learn to Let Your Customers Buy"
Madison, Wis. (February 3, 2005) –Continuing its commitment to help contractors grow their business, Aprilaire is teaming up with Charlie "Tec Daddy" Greer for its 2005 seminar series.
The theme of these seminars will be – dispelling the myths of HVAC sales. Greer will focus on how to incorporate a selling frame-of-mind with everyone that interacts with a customer. Attendees will learn proven effective ways to:
- Overcome the price objection
- Become a good "closer"
- Practice scientific sales secrets
- Sell "the company"
- Close sales on the total HVAC system
- Close sales on IAQ accessories
Greer started in the HVAC industry in 1985 and soon became the leading salesman in one of the country’s largest residential service and replacement contracting companies. He is also the creator of the Sales Survival School seminar series for plumbing, HVAC and electrical service techs.
About Aprilaire (www.aprilairecontractor.com)
Aprilaire has been a brand leader in the indoor air quality industry, since 1954 when it introduced the first evaporative, whole-home humidifier. Owned by Research Products Corporation, it offers a full line of air quality enhancement products designed to work with residential and light commercial heating and cooling systems. Aprilaire brand products are sold through and installed by HVAC contractors across the United States and Canada.