Johnson Controls has debuted its new Coleman® brand Web site, www.colemanac.com.
The site represents a completely new look from the previous Coleman website, and provides prospective Coleman consumers and trade customers with a destination to learn more about the Coleman brand and its product offering.
A home page links homeowners, dealers and distributors to three new areas created to meet their very specific needs, and provides visitors with direct and easy-to-navigate paths to useful information.
Homeowners can select the type of heating, ventilation and air-conditioning equipment they need, and click links to “Learn the Basics” of that equipment, “Select a Model” that best meets their needs and “Find a Coleman Dealer” equipped to sell and service the equipment.
The site also provides homeowners with seasonal promotions, comfort and maintenance tips, a glossary and an FAQ section, in addition to detailed product information, financing options, warranty information and access to online product registration capabilities.
Dealers and distributors who visit the new website will be introduced to the special resources available to them, including descriptions of the Liberties™ program, advertising support, a variety of Coleman eBusiness® tools and training opportunities. The site offers extensive product information that includes the features and benefits of specific Coleman products. Downloadable technical literature supports this information.