Southwire Company today completed its acquisition of the equipment assets of Ford Wire, a Roseland, FL-based manufacturer of wire and cable used in the manufacture of heating, ventilation, air-conditioning, and refrigeration (HVACR) equipment. The deal includes only equipment, with Ford maintaining ownership of its manufacturing plant.
“Today marks a new direction for Southwire as we build upon our commitment to provide the best products and service in the HVACR market,” says Stu Thorn, Southwire’s president and CEO. “While Southwire already manufactures a limited line of cables used in the production and installation of HVAC equipment, this acquisition allows us to expand that product offering and better assist those serving the industry.”
The acquisition fits perfectly with Southwire’s strategy to explore new market segments while developing closer ties to its customers, according to Norman Adkins, president of Southwire’s OEM Division.
“It’s very important that we forge strong relationships with our customers and remain sensitive to their needs,” Adkins said. “Exceeding our customers’ expectations has been a key to our success. We must continually focus on what they think is important and on what truly delivers value. Our customers expect to grow and we must grow with them by offering a compelling competitive advantage.”
A technology leader, Southwire Company is a major wire and cable provider in North America, manufacturing OEM wire products, copper and aluminum rod, building wire and cable, metal-clad (MC) cable, cord products, utility cable products, industrial power cable, and continuous casting technology. For more information, visit www.southwire.com.