GLENDALE, Calif. — ServiceTitan, a leading enterprise software program residential HVAC, plumbing and electrical service businesses in the U.S., has partnered with Customer Lobby, a company that helps businesses generate more repeat customers and online reviews.
It is generally accepted across the HVAC industry that it is seven times more expensive to acquire a new customer than to retain an existing one, and ServiceTitan sources say this integration will enable home service businesses to automate communication with past customers, and retain them.
Integration of the two platforms takes just a few minutes, and once completed, ServiceTitan immediately starts sending data to Customer Lobby to analyze and create a unique customer retention program.
“The integration of Customer Lobby with ServiceTitan helps home services businesses leverage their customer data to better communicate with past customers,” says Ted Paff, CEO of Customer Lobby. “Together, we help our customers take retention marketing to the next level, resulting in increased repeat business and more online reviews.”
ServiceTitan is a powerful platform combining call booking, scheduling, dispatch, mobile field services, invoicing, payroll, accounting and reporting. Through this integration with Customer Lobby, home service businesses can now easily combine the two platforms. Integration of the two platforms takes just a few minutes, and once completed, ServiceTitan immediately starts sending data to Customer Lobby to analyze and create a unique customer retention program.
The program also:
- Predicts when customers are most likely to need service through the Direct Connect app within Customer Lobby
- Automatically sends customers business branded, personalized postcards reminding them it’s time for service
- Emails customers at the optimal time to reinforce the postcard reminder
Another significant advantage is that the integration also enables businesses to automatically ask customers for reviews once they've transacted business. This results in more reviews on Google, Yelp, Facebook and across the web. Reviews are a top five search ranking factor for local businesses, according to a Search Engine Watch study from 2016.
“World-class home services businesses throughout the U.S. and Canada use ServiceTitan to improve sales, streamline operations and keep customers happy,” said Ara Mahdessian, CEO of ServiceTitan. “With the integration of Customer Lobby software, these businesses can provide a truly compelling experience for their customers. That great experience directly translates into customer retention.”
"ServiceTitan has endeavored to be a platform that partners like Customer Lobby can plug into to better help both of our customers," adds Jim Johnson, vice president, business development of ServiceTitan. He continues: "ServiceTitan has been making a push to help customers drive a better customer experience. Customer Lobby has a similar agenda, so it was a natural partnership."
Johnson says contractor feedback about the launch has been generally postiive. Contractors appreciate the seamless integration between the two programs," he says, and adds that this partnership is one of many more to come.
"It’s a great opportunity for us to help our customers who use Customer Lobby to get even more out of that service," Johnson says.
ServiceTitan is a mobile, cloud-based software platform that helps home service companies streamline operations, improve customer service, and grow their business. ServiceTitan’s end-to-end solution for the multi-billion dollar residential home service industry includes CRM, intelligent dispatch, comprehensive reporting, marketing management tools, mobile solution for field techs, and QuickBooks integration. ServiceTitan brings a fully operational modern SaaS infrastructure to an industry traditionally underserved by software. ServiceTitan is the preferred software for hundreds of the world’s most successful plumbing, HVAC, and electrical companies. For more information visit ServiceTitan.com.
About Customer Lobby
Founded in 2007, Customer Lobby enables businesses to get more repeat business and build their online reputation. By integrating with a business’ invoicing system, Customer Lobby automates the collection of customer reviews from customers by communicating with them after they complete a transaction. Then, using the business’ data, it predicts which past customers will need that business’ services soon. It also creates and sends a multi-part customized campaign using postcards and emails. Customer Lobby also tracks when customers come back for a transaction, providing robust ROI reports every time. For more information about Customer Lobby, visit CustomerLobby.com.