According to eMarketer, only 50% of sites are optimized for mobile and 46% of users state that they will not return to a non-optimized site. Taking this information into account, Ferguson, Newport News, VA — a wholesale distributor of HVACR and plumbing products — recently redesigned its business-to-business transactional website, Ferguson Online, for easy access through any smart phone, iPad or other mobile device. The site will automatically detect if the visitor is using a mobile device and will direct them to the fully optimized mobile version.
“Time is money,” explained Chris Ann Jackson, Ferguson’s senior manager of eBusiness operations. “Plumbers, contractors and other trade professionals are constantly on-the-go, moving from job site to job site. At Ferguson, we’ve made it even easier to connect and do business with us simply through your smart phone. We are thrilled to offer this new service and look forward to building even better relationships with our customers.”
Through the new mobile site, existing Ferguson Online customers have the ability to manage accounts on the go, place orders and check product availability, download spec sheets and installation guides and obtain contract pricing and availability. The site also allows users to share information back and forth between mobile devices and their desktop computers.
To set up an account visit fergusononline.com or call 888/222-1785.