A.O. Smith Water Products Co., Ashland, TN, has named Michael C. Parker as vice president of marketing. Parker will be responsible for all marketing, including product management, brand, distribution and pricing strategies, advertising, merchandising, customer care, and e-business functions for the company. Parker joins A.O. Smith after 20 years with GE Appliances in Louisville, KY. A.O. Smith Water products Co. is a manufacturer and marketer of residential and commercial water heaters and hydronic boilers.