Welcome to this week's "Cracking the Code" weekly show from Electric & Gas Industries Association.
This week: Don't just overcome the price objections from customers -- destroy them! In the latest episode of EGIA’s "Cracking the Code," New York Times bestselling author and contracting business expert Weldon Long continues a series on overcoming— and even preventing — the price objection by using a product demonstration, and he explains how you can tackle each day with passion and purpose.
New York Times Best Selling Author & Creator of the HVAC Sales Academy
Weldon Long is a successful entrepreneur, sales expert, EGIA Contractor University faculty member, and author of the New York Times bestseller, The Power of Consistency:Prosperity Mindset Training for Sales and Business Professionals (Wiley). In 2009, his HVAC company was selected by Inc. Magazine as one of America’s fastest growing privately held companies.
