EGIA 'Cracking the Code' Show: Driving Revenue with Promos During Slow Seasons, Part 2

How to fit promotional marketing activities into your budget, and how to prepare for the next five years of business.
Nov. 16, 2018

Promotions are the key to driving revenue during the slow seasons -- a concept we covered last week. But how do you fit those marketing activities into your budget?

Gary Elekes is back with us this week, to continue the conversation on how to grow off-season revenue using promotions. Plus, a Q&A on where the industry is going, and what contractors need to prepare for over the next five years.

All that and more, on this week's episode of Cracking the Code!

Watch now at EGIA.org/CBS-Show before it enters the EGIA members-only archive on 11/23.

About the Author

Weldon Long

New York Times Best Selling Author & Creator of the HVAC Sales Academy

Weldon Long is a successful entrepreneur, sales expert, EGIA Contractor University faculty member, and author of the New York Times bestseller, The Power of Consistency:Prosperity Mindset Training for Sales and Business Professionals (Wiley). In 2009, his HVAC company was selected by Inc. Magazine as one of America’s fastest growing privately held companies.

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