Contractor University’s Cracking the Code Show: Qualifying and Setting Leads for Maximum Sales Productivity

Properly vetting customers will help ensure the service they require aligns with your business's goals.
Sept. 29, 2023

Are the customers you serve serving your business?

This week, Gary Elekes explains his approach to properly vetting customers so that the service they require aligns with your business's goals.

Your sales process is best optimized when it matches to the scale of your company.

All that and more on this week’s episode of Cracking the Code – watch, free for all until October 6th, at MyContractorUniversity.com/CBS-Show.

About the Author

Weldon Long

New York Times Best Selling Author & Creator of the HVAC Sales Academy

Weldon Long is a successful entrepreneur, sales expert, EGIA Contractor University faculty member, and author of the New York Times bestseller, The Power of Consistency:Prosperity Mindset Training for Sales and Business Professionals (Wiley). In 2009, his HVAC company was selected by Inc. Magazine as one of America’s fastest growing privately held companies.

Gary Elekes

President

Gary Elekes is the president of EPC Training, co-founder of iMarket Solutions, an HVAC and plumbing contractor, and a recognized expert in lead generation and contracting with more than 30 years of experience in the trades. He is also a founding faculty member of EGIA Contractor University, which provides contractors with the training, tools and resources to build the business and life of their dreams.
For additional information, visit egia.org/university.

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