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Contractor University’s Cracking the Code Weekly Show 4 Steps to Increasing Referrals and Repeat Customers

June 7, 2024
Weldon Long and Dustin Kirby discuss the importance of relationship marketing.

Any quality home services business is going to create referrals and repeat customers simply by being great. But without the proper strategies in place, you’ll never be able to maximize your brand’s reach.

This week on Cracking the Code, Dustin Kirby of GFour Marketing joins the show to discuss the four major elements of relationship marketing that help to create a bond between your company and your customers.

All that and more on this week’s episode! Watch, free for everyone through June 13th, at

About the Author

Weldon Long | New York Times Best Selling Author & Creator of the HVAC Sales Academy

Weldon Long is a successful entrepreneur, sales expert, EGIA Contractor University faculty member, and author of the New York Times bestseller, The Power of Consistency:Prosperity Mindset Training for Sales and Business Professionals (Wiley). In 2009, his HVAC company was selected by Inc. Magazine as one of America’s fastest growing privately held companies.