If the news is right, today’s consumers are having a very, very hard time making ends meet. Those doing well are still likely to be cautious. This makes it a challenging time for replacement sales. You have to adjust your sales strategy accordingly. Here are seven things you can do.
If you want more help selling in uncertain times, such as sales tools, financing guides, and more sales and marketing support material, join the Service Roundtable. Membership is only $50 a month and this is usually more than offset by rebates from the Roundtable Rewards buying group. Learn more at www.ServiceRoundtable.com or call 877.262.3341.
About the Author
Matt Michel
Chief Executive Officer
Matt Michel was a co-founder and CEO of the Service Roundtable (ServiceRoundtable.com). The Service Roundtable is an organization founded to help contractors improve their sales, marketing, operations, and profitability. The Service Nation Alliance is a part of this overall organization. Matt was inducted into the Contracting Business HVAC Hall of Fame in 2015. He is now an author and rancher.