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    HARDI Annual Conference to Explore Elements of Motion

    Sept. 16, 2021
    Keynote speakers will be Lisa Bodell and Alex Banayan.

    COLUMBUS, Ohio, September 16, 2021– Heating, Air-conditioning & Refrigeration Distributors International (HARDI) has released the complete agenda and speaker lineup for the 2021 Annual Conference: “Motion: Find Your Direction,” Dec.4-7, at the JW Marriott Palm Desert Resort, Palm Desert, Calif.

    This year’s agenda focuses on three themes, one for each day of the event:

    • Catalysts: Forces Igniting Motion
    • Friction: Forces Slowing Progress
    • Accelerants: Forces Enabling Quick Industry Response.
    HARDI
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    Opening keynote speaker Lisa Bodell will present “The Great Reset," an explanation of why some of the best innovations come from times of change and resource constraint.

    Alex Banayan, international best-selling author of “The Third Door”, will deliver the closing keynote address. In interviews with some of the world's most successful people, including Warren Buffet, Lady Gaga and Bill Gates, Banayan found that all these individuals had one thing in common, they used the “third door approach” to find their way to the top. 

    “We’re seeing industry disruption at unparalleled rates,” said Emily Saving, HARDI’s executive vice president and curator of the Motion agenda. “With this conference it is our intention to allow attendees to slow down and examine some of the major forces of change from multiple points of view. Are the forces impacting our environment positive, negative, or perhaps more nuanced? How will each member company respond? We feel our conference will give members the chance to examine the landscape of change and determine their best path forward.”  

    The conference agenda will feature several additional featured speakers and panel sessions that will cover issues impacting the industry including: industry mergers and acquisitions, government regulations, contractor needs, workforce shortage, supply chain disruptions, e-commerce, company culture and more. Multiple sessions will be devoted to the results of HARDI's 2021 "State of the Channel" survey results.

    CLICK HERE for the full agenda and speaker lineup.