Regional News: Home Security Firm Buys Williams Comfort Air

Oct. 3, 2012
Defender Direct has acquired Williams Comfort Air specialists in HVAC sales and installations throughout Central Indiana.

Defender Direct, Indianapolis, IN has acquired Williams Comfort Air , an HVAC/plumbing company based in Carmel, IN. Since its formation in 1998, sources say Defender Direct has earned national recognition as a leading home security system provider. Its goal now is to expand into heating and cooling on a national level. Williams Comfort Air specializes in the sales, installation and servicing of heating, cooling and plumbing systems throughout Central Indiana. This combination speeds Defender Direct’s goal of fully expanding into heating and cooling.

“We’ve looked for a heating and cooling partner for more than two years,” said Marcia Barnes, president & CEO of Defender Direct. “We chose the most successful, customer-focused company we know of. Williams Comfort Air has a legacy of growth and delivering outstanding results, which is compatible with our test-and-prove business growth processes. This represents the combination of two locally owned and operated, privately held companies with a common goal of providing a pipeline of quality services into the American home.”

"It's an honor for us to have been chosen by Defender Direct to provide our business model as their blueprint to success in the heating, cooling and plumbing industry," says Williams Comfort Air president and owner Joe Huck. "The other Williams Comfort Air owners and I are incredibly proud of our employees for helping to build our company to put us in the sought-after position we find ourselves today. We are so pleased to team up with customer-focused Defender Direct. Their leaders and team members also have a long legacy of community involvement and servanthood in local communities which will allow our ExtraordinAIRy Treasures program, as well as other community initiatives, to expand.”

Defender Direct will retain Williams Comfort Air’s name, leadership and team members in the Indiana market as the company plans to utilize the successful business model in heating and cooling, and eventually plumbing, to grow in multiple locations, starting in its Louisville and Cincinnati markets.