QR codes, those funny-looking pixelated squares are not new, but they have only recently gained widespread popularity and use. The use of QR codes in your marketing can give you an edge.
During Covid, restaurants adopted the practice of taping QR codes to the center of their tables so that patrons could scan them to get a menu. While many found this annoying, most people who ate out became accustomed to scanning the codes. The greater familiarity and improved recognition by today’s phones makes QR codes mainstream, so take advantage of them.
Finally, a QR code can load a phone number to make it easier for someone to call.
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