Marketing in the HVAC 'Shoulder Season'
Transitioning into the fourth quarter means aligning your marketing message and offers with the seasonal drop in temperature, depending on where you are in the country.
This week, Drew Cameron discusses the key considerations for your 2020 fourth quarter marketing strategy, including specific marketing tactics you can utilize throughout October to help you grow revenue for your end-of-year push.
All that on this week’s Cracking the Code. Watch free for all from now until October 23th at www.EGIA.org/CBS-Show.
About the Author
Weldon Long
New York Times Best Selling Author & Creator of the HVAC Sales Academy
Weldon Long is a successful entrepreneur, sales expert, EGIA Contractor University faculty member, and author of the New York Times bestseller, The Power of Consistency:Prosperity Mindset Training for Sales and Business Professionals (Wiley). In 2009, his HVAC company was selected by Inc. Magazine as one of America’s fastest growing privately held companies.
Drew Cameron
President
Drew Cameron is billed as America’s Most Sought-After Sales and Marketing Strategy and Success Advisor to Home Services Contractors. He is also president of both Flow Odyssey and Energy Design Systems, LLC; the premier alliance providing industry-leading marketing and sales consultative support as well as sales recruiting, training, coaching, software tools and performance enhancement for Home Services Contactors.
BOTTOM LINE: They help contractors get profitable and grow if desired. Drew is a renowned author, speaker, educator, coach, consultant, software developer, philanthropist, and an International Consultant Award Winner. Drew is also a Board member, Foundation Board Trustee, and a Contractor University Founder and Faculty member for Electric and Gas industries Association (EGIA); and president of the Cameron Family Foundation. Contact Drew at 610-745-7020; [email protected].