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EGIA 'Cracking the Code' Show: The Three Keys to Tech Selling

There are three things you must know in order to sell as a technician.

This week, Weldon Long lays out the "must" list for selling technicians. He also fields viewer questions on whether salespeople can act as primary lead-generators and how to handle the "I won't need AC in a few weeks" objection.

All that and more, on the latest episode of "Cracking the Code."

Watch now at EGIA.org/CBS-Show before it enters the EGIA members-only archive on October 26.

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