HVAC Contractor Growth Strategies Are Shifting Beyond More Leads
In this episode of HVAC Chats, Nicole Krawcke speaks with Angie Snow, principal industry advisor for ServiceTitan, about findings from the company’s 2026 Residential State of the Trades Report. The discussion explores how HVAC contractors are shifting from lead-volume growth strategies toward operational efficiency, customer retention, and faster response times to meet evolving homeowner expectations. Snow also shares insights on artificial intelligence adoption, leadership development, and the role of automation in improving customer experience and business performance. The episode highlights practical strategies HVACR contractors can use to strengthen operations, improve profitability, and stay competitive in a rapidly changing market.
Key Moments Timestamps:
- 03:52: Customer retention strategies, including membership programs and referral generation, become a larger focus for HVAC contractors.
- 05:37: Digital transformation and online booking tools are becoming essential as Gen Z homeowners prefer digital interactions.
- 07:57: Contractors cite operational complexity, trust, and data security concerns as barriers to AI adoption.
- 12:02: Angie Snow discusses workforce development and why contractors should learn AI instead of fearing replacement.
- 19:06: Slow lead response times and delayed proposals are major revenue loss points for HVAC contractors.
About the Author

Nicole Krawcke
Nicole Krawcke is the Editor-in-Chief of Contracting Business magazine. With over 10 years of B2B media experience across HVAC, plumbing, and mechanical markets, she has expertise in content creation, digital strategies, and project management. Nicole has more than 15 years of writing and editing experience and holds a bachelor’s degree in Journalism from Michigan State University.
