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Aspen Manufacturing Gets New Look, New Direction

With the company fast approaching its 40-year anniversary, Aspen Manufacturing LLC is pleased to announce its new rebranding campaign – highlighting its renewed commitment to excellence through quality, innovation and superior customer service.

“The new Aspen logo aims to capture our essence as a company with a bold font that hints of a smile, and a motion that surges with energy”, said Gerson Gavin, vice president of sales & marketing. “The new logo embodies our fresh, friendly, innovative personality while emphasizing our new direction”, added Gavin.

Founded in 1975, Aspen is the largest independent coil manufacturer in the air conditioning marketplace in the U.S. and Canada. The company engineers, manufactures and markets an extensive line of residential and light commercial evaporator coils and air handlers for residential and light commercial use as well as coils and blowers for manufactured homes.

As part of this new rebranding campaign, Aspen is also unveiling a new company website The new site captures all of Aspens' product information while stressing new features and easy-to-navigate menus. Collateral materials are being created to support the new identity and will be introduced periodically going forward to help make this transition for our customers and business partners as smooth as possible.

“We have a lot to be excited about here at Aspen, and we want to share that with our customers, along with rolling out our new branding strategy,” said David Piccione, president of Aspen.“We've always been customer-centric, and now we're using the most current tools to better communicate that focus and doing business with Aspen is even easier than it was before."

Based in Humble, Texas, Aspen Manufacturing is a leading coil and air handler manufacturer in the U.S. Aspen's current product offering includes a broad range of residential and light commercial evaporator coils, coils and blowers for residential and manufactured homes, and air handlers, and is sold throughout the U.S. and Canada by wholesalers and distributors.

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