Latest from Contracting Business Success

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Contractor University’s Cracking the Code: Drive Excellence with Performance-Based Pay: Part 1
Discover how implementing performance-based pay can transform your business culture and drive higher performance. Join Weldon Long and Gary Elekes in this episode of 'Cracking...
May 23, 2025
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Gain valuable insights from Weldon Long and Gary Elekes on leveraging smart systems and people to turn urgency into an advantage. Stream the latest episode for free until May ...
May 16, 2025
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R-454B Sold online for high prices.
HVAC contractors are facing challenges due to the R-454B refrigerant shortage and the implications of the AIM Act. Understand the impact on equipment sales, supply chain, and ...
May 6, 2025
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Contractor University’s Cracking the Code: 1-on-1 Coaching: The Shortcut to Contractor Growth
Do you have an expert confidant who truly understands your business — and can guide you to highs while avoiding the lows? Having someone to bounce ideas off of, challenge...
May 2, 2025
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Are you raising your prices? We want to know what Contracting Business readers are planning?
May 1, 2025
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Financing solutions have become a crucial strategy for HVAC contractors amidst economic uncertainty, empowering them to drive growth and stay competitive.
April 29, 2025
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Learn how to highlight long-term value and position yourself as a trusted expert by leading with financing strategies in this episode of 'Cracking the Code.' Turn short-term choices...
April 25, 2025
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Learn how to turn cost concerns into confident commitments by equipping your team with smart strategies and creative ways to subsidize costs. Increase profits and customer satisfaction...
April 18, 2025
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Overwhelmed teams hindering sustainable growth? Recognize and reward problem identifiers and solvers while aligning with a compelling unified vision. Learn actionable strategies...
April 11, 2025

How to Develop a Marketing Plan for Success in 2022

Gary Elekes explains the importance of having a marketing strategy in place in anticipation of 2022.
Nov. 12, 2021
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EGIA’s Cracking the Code Weekly Show

How to Develop a Marketing Plan for Success in 2022

Sales forecasting, market growth, and identifying key strategies for the success of your contracting business - all part of your marketing plan for the year ahead.

This week, Gary Elekes explains the important of having a marketing plan in anticipation of 2022 to help you fill your year with consistent revenue, especially during the shoulder season.

EGIA
Best-selling author and EGIA instructor Weldon Long introduces Gary Elekes for this week's show on 2022 marketing preparedness.
Best-selling author and EGIA instructor Weldon Long introduces Gary Elekes for this week's show on 2022 marketing preparedness.

Plus, learn how you can attend Gary's in-person bootcamp to make sure your financial strategies and marketing plan are ready to help you make 2022 your best year ever.

 
All that and more on this week's episode of Cracking the Code, free for all until 11/19 at 
          MyContractorUniversity.com/CBS-Show.        

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