Blue Corona reports that their team of online marketing experts has been engaged in Crossfit training, to ensure they can keep up with the show activity.
In addition to meeting during the show with HVAC contractors and plumbers on their web marketing strategies, Blue Corona is offering free marketing videos to Comfortech attendees at the show.
Exhibiting at HVAC Comfortech every year for the past five years, the online marketing experts at Blue Corona are no strangers to the Comfortech trade shows. But this year, they decided to take things up a notch and enlisted the help of next door neighbor, CrossFit DTR, to get them in the best shape possible before the trade show.
“Comfortech is really our most important event of the year. We work with a lot of HVAC companies and help them grow their businesses and Comfortech represents the best opportunity to really connect with those companies,” Lexie Bond, one of the company’s online marketing specialists, said. “So we’re going to be ready for it. St. Louis—Blue Corona is coming.”
Bond first realized the close proximity of the CrossFit DTR location after—on multiple occasions—seeing sprint drills performed right outside Blue Corona’s office windows. As the 2015 Comfortech trade show date approached, she reached out to CrossFit DTR’s owner to see if he’d be willing to help the team.