The New Flat Rate Launches AI-Driven Pricing Platform to Help HVACR Contractors Boost Efficiency and Revenue

This innovative platform enhances field technician efficiency by providing instant, customizable pricing options and diagnostic checklists, reducing manual work and increasing customer trust and sales closure rates.
Sept. 10, 2025
2 min read

DALTON, Georgia — The New Flat Rate, a price-generating software for the home services industry, has introduced a new AI-powered platform designed to make pricing faster, more consistent, and more profitable for HVACR contractors.

Built for residential service businesses, the updated platform delivers speed and scalability while giving technicians in the field powerful new tools to simplify job pricing. Using advanced artificial intelligence, contractors can instantly generate tiered pricing menus on-site, allowing customers to choose the option that best fits their comfort needs and budget. The result: more closed jobs, higher average tickets, and a smoother sales process.

“Our mission is to help contractors improve efficiency and increase revenue per call,” said Danielle Putnam, CEO of The New Flat Rate. “With AI-backed pricing, techs can spend less time building invoices and more time serving customers. That means more completed jobs and better results for the business.”

A key feature of the new platform is its diagnostic checklist tool, which builds proposals automatically based on a technician’s inspection. By eliminating the need for manual pricing or time-consuming paperwork, the system enables techs to present professional, customized menus instantly—helping contractors avoid pricing inconsistencies and reducing pressure to upsell.

Since 2011, The New Flat Rate has pioneered menu-based pricing for HVACR and other home service contractors. The company continues to evolve its platform to meet the needs of today’s field service workforce, giving contractors a more efficient way to deliver accurate pricing and a better customer experience.

“For HVACR contractors, this is about combining speed, accuracy, and customer trust,” Putnam added. “Our new platform is built to make life easier for techs in the field and more profitable for the companies they represent.”

For more information, visit thenewflatrate.com.

Sign up for Contracting Business Newsletters
Get the latest news and updates.