Contractor University’s Cracking the Code: Compensation Plans That Actually Drive Performance

Paul Kelly shares insights into the no-ceiling compensation model that fuels explosive growth, emphasizing transparency, simplicity, and performance-driven incentives.
Dec. 12, 2025
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Are you incentivizing performance effectively? Most pay plans look good on paper but fail in the real world because they’re too slow, too complicated, or reward the wrong things.
 
On this week’s episode Paul Kelly, former owner of Parker & Sons, joins us to unpack the no-ceiling compensation model behind Parker & Sons’ explosive growth. From instant rewards to simple structures people actually understand. He outlines what truly drives performance at scale and how to build a team that wins consistently!
 
All that and more on the latest episode of "Cracking the Code!" Streaming now, free for everyone, through Jan. 2: MyContractorUniversity.com/CBS-Show.
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