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EGIA 'Cracking the Code' Show: Improve Sales by Focusing on the Customer

July 25, 2019
Weldon Long shares the perfect approach to qualifying leads, through customer focus.

It's important to capture as much customer information as possible to give your sales staff the best opportunity to convert leads into revenue.

On this week's episode, Weldon Long outlines the perfect approach to qualifying your leads by staying focused on the customer.

Plus, your salespeople will learn the second step in destroying the 3-bid objection!

All that and more on the latest Cracking the Code! Watch now at before it enters the members-only archive on August 2.

About the Author

Weldon Long | New York Times Best Selling Author & Creator of the HVAC Sales Academy

Weldon Long is a successful entrepreneur, sales expert, EGIA Contractor University faculty member, and author of the New York Times bestseller, The Power of Consistency:Prosperity Mindset Training for Sales and Business Professionals (Wiley). In 2009, his HVAC company was selected by Inc. Magazine as one of America’s fastest growing privately held companies.