How do you sell as a technician? How do you get in your customer's head so that you connect with them on the things that they want?
This week, New York Times bestselling author Weldon Long welcomes Gary Elekes to explain the key types of questions you need to ask in order to earn the right to advance the sales process and close the deal.
Plus, Weldon fields Q&A on maintaining profits during the slow season and more! All that on this week's episode of Cracking the Code.
Watch now at EGIA.org/CBS-Showbefore it enters the EGIA members-only archive on 11/2.
About the Author
Weldon Long
New York Times Best Selling Author & Creator of the HVAC Sales Academy
Weldon Long is a successful entrepreneur, sales expert, EGIA Contractor University faculty member, and author of the New York Times bestseller, The Power of Consistency:Prosperity Mindset Training for Sales and Business Professionals (Wiley). In 2009, his HVAC company was selected by Inc. Magazine as one of America’s fastest growing privately held companies.